Along the Grassroots Erasmus+ project, many young tourism professionals have been involved in a collaborative learning process which has led to the co-creation of grassroots tourism experiences.
With the fact sheets + the pilot testing reports, you can discover the different stages in the development of their ideas: from the dream to the first pilot trial of their tourist experiences! It might give you some ideas!
For one of the Irish experiences, you will also find the Mentor’s guide that can help you ask the right questions at the right time and guide you through the entire process of creating an eco-health tourism experience.
Wisdom Warrior Tour is a newly established experiential tourism project offering transformative wellness and cultural retreats set in the breathtaking landscapes of Northwest Ireland. Our mission is to guide individuals on meaningful journeys that reconnect them with their inner power through sacred sites, ancient practices, and deep inner healing. Rooted in the energy of Ireland’s land and cultural heritage, we create immersive experiences that bring connection, rejuvenation, and lasting well-being. By weaving Ireland’s spiritual traditions with its natural healing landscapes, Wisdom Warrior Tour offers more than a getaway—it’s a journey of transformation. https://www.yourwellbeingwarrior.com/
Wandering Eire embodies the principles of a GRASSROOTS eco-health business, integrating wellness, sustainability, and cultural immersion in a three-hour excursion. Its foundation lies in promoting the rugged and wild landscapes of Ireland and bringing people to places where they can immerse themselves in wellness experiences, Irish culture, and local communities, discovering and enjoying the wildness of the Wild Atlantic Way. https://www.instagram.com/wandering.eire/
Matia is a helpful chatbot providing thorough advice on grassroots, unconventional experiences in Matera, going beyond traditional Google searches, and providing a more meaningful and impactful way to discover Matera’s hidden gems. Matia is AI-powered through a Large Language Model (LLM) and Retrieval-Augmented Generation (RAG).
Located in the heart of Brussels, Entropy is the creation of Chef Elliott Van de Velde — a restaurant rooted in sustainable, conscious gastronomy and intuitive cuisine.
Born from a moment of personal transformation, Entropy reflects Chef Elliott’s journey to reclaim balance amidst the pressures of a demanding career, declining health, and chaos. What emerged is more than just a restaurant — it’s a space built around wellbeing, creativity without limits, and a commitment to a more circular, equitable food system. All profits support the Hearth Project ASBL, a non-profit initiative dedicated to combating food waste and social precarity. https://entropyrestaurant.be/en
Vinaigrerie Ste Odile – A Business Born from the Need for Health and Purpose
When diagnosed with a degenerative retinal disease at 27, the founder of Vinaigrerie Ste Odile was forced to rethink her career and lifestyle. Leaving behind a corporate role that no longer suited her health needs, she turned her passion for food and sustainable living. A WWOOFing trip to an organic farm in Modena, Italy, sparked a life-changing connection. She launched Brussels’ first artisanal vinegar house in decades. Vinaigrerie Ste Odile is a business built on personal wellbeing, local sourcing, and a return to craft, proving how health challenges can inspire purpose-led, circular entrepreneurship from the ground up. https://www.sainteodile.com/contact-1
PermaFungi – Urban Circular Innovation Rooted in Health and Waste Reduction
Founded in Brussels, PermaFungi turns coffee waste into opportunity. This circular urban farm grows organic mushrooms on used coffee grounds collected from local cafés, proving how waste can fuel wellbeing, food security, and sustainable jobs. Born from a desire to reconnect people with nature and reduce urban waste, PermaFungi embodies grassroots entrepreneurship through eco-design, social inclusion, and regenerative local economies. https://www.permafungi.be/en/
CyCLO – Pedaling Social Change Through Circular Mobility
CyCLO is a Brussels-based social enterprise dedicated to promoting cycling by focusing on bike maintenance and repair, reuse, and cycling culture more generally. Recognised by the Brussels-Capital Region as a Local Employment Development Initiative, CyCLO operates multiple bike service points near train stations, offering repairs, rentals, and information about mobility in Brussels.
Through its ReBike project, CyCLO refurbishes abandoned bicycles, extending their lifespan and reducing waste. By combining environmental sustainability with social inclusion, CyCLO exemplifies how grassroots initiatives can drive circular economy practices while empowering local communities.
This project has been funded with support from the European Commission. The author is solely responsible for this publication (communication) and the Commission accepts no responsibility for any use may be made of the information contained therein. In compliance of the new GDPR framework, please note that the Partnership will only process your personal data in the sole interest and purpose of the project and without any prejudice to your rights therein 2021-2-BE04-KA220-YOU-000050778
